ALL STREAMS FLOW INTO THE SEA

FLOW

This is part 9 of a 10-part blog series on HOW TO GET YOUR MINISTRY ONLINE. You can follow the DIGITAL SKATEPARK tag or go back to the intro post for links out to the rest of the series.

< See the previous post in the series

ALL STREAMS FLOW INTO THE SEA

The key way to use these media streams is to let them all flow into the sea. What’s the sea? That’s your youth ministry’s online HQ.

Even if Facebook or Instagram get more traffic, use each of the social media streams you have to direct people back to your main website. It doesn’t matter if it has lower traffic. But it’s useful for youth and parents to know that there is a constant web presence at HQ.

The web address of your HQ becomes key for all your communication and branding. Have the website on t-shirts, postcards, flyers, letters, email signatures and on the profiles of all your social media streams.

See the next post in the series >


This series forms the basis of a chapter I wrote in a forthcoming Youth Ministry book to be published by Anglican Youthworks. The rest of the book is written by Scott Petty (Youth Minister from Christ Church St Ives) and is published here with permission.

LITTLE BLACK BOOKS // INTERVIEW WITH SCOTT PETTY

LITTLE BLACK BOOKS

Little Black Books are a series of short, readable, engaging books written by my friend, Scott Petty. Scott is an excellent writer and one of the best youth communicators in Australia. I have personally purchased each of the 8 books and thoroughly recommend all youth leaders to read them and then give them away!

Matthias Media (the publishers) have agreed to offer all eight of Scott’s books for only $29.95 – that’s a bargain!!

GO TO THE RIGHT SIDE BAR and click on the “LITTLE BLACK BOOKS” advertisement to be directed to the right place!

I recently had the opportunity to ask Scott Petty a number of questions about this excellent books series. If you have any other questions leave them in the comments and I will see if Scott can drop in to answer them.

—–

1) A brief snapshot of your life, family and ministry.

I’m married to sweet Carolyn, and we have 3 fun-loving boys together. I’ve been the Youth Minister at Christ Church St Ives for over 11 years. I was born in Queensland and have lived in London, but Sydney really is home. I like racing bicycles, drinking coffee, eating good food, listening to rock n roll, discussing Christian stuff with young people, and I recently completed my first Tough Mudder event, oo-rah!

2) There are millions of books in the world, why does the world need 8 more?

Continue reading “LITTLE BLACK BOOKS // INTERVIEW WITH SCOTT PETTY”

CREATE MEDIA STREAMS

CREATE MEDIA STREAMS

This is part 8 of a 10-part blog series on HOW TO GET YOUR MINISTRY ONLINE. You can follow the DIGITAL SKATEPARK tag or go back to the intro post for links out to the rest of the series.

< See the previous post in the series

CREATE MEDIA STREAMS

For those who have been reading along closely, it might seem strange to suggest working hard to create a centralised HQ when most of your young people will naturally flock to the latest social network.

Therefore, I think it’s worthwhile setting up youth group accounts in a few of the popular social networks. If all of your youth are hanging at the beach and you want to hang out with them or communicate something to them, go to the beach.

At the moment we have the following social media streams:

Facebook
Instagram
Twitter
Mailchimp
YouTube

Each of them is used in a different way.

Facebook is currently the champion. It’s a key way that I communicate with leaders and the majority of our youth are online each day.

Instagram is a close second. Facebook doesn’t allow children under 13 to have an account. A significant number of our years 7 and 8s have, with parental permission, Instagram accounts as they allow for under 13s. (I’m currently checking whether this is still the case… stay tuned, or let me know in the comments if you know…)

Twitter doesn’t much pull in our youth ministry and we could do without it.

Mailchimp is the system we use for our weekly newsletter, only 25-30% of our youth open the email while close to 100% of parents who are subscribed open it.

YouTube is used every time we have a new video to share.

Through each of these streams we engage different people at different times.

See the next post in the series >


This series forms the basis of a chapter I wrote in a forthcoming Youth Ministry book to be published by Anglican Youthworks. The rest of the book is written by Scott Petty (Youth Minister from Christ Church St Ives) and is published here with permission.

NOBODY LIKES STALE BREAD

Nobody likes stale bread

This is part 7 of a 10-part blog series on HOW TO GET YOUR MINISTRY ONLINE. You can follow the DIGITAL SKATEPARK tag or go back to the intro post for links out to the rest of the series.

< See the previous post in the series

NOBODY LIKES STALE BREAD

We’ve all visited out-of-date websites advertising the Christmas lunch from 4 years ago. Content is king online. So keep the content fresh! I know you might be thinking that this requires a lot more work. Right? Not necessarily.

There is probably someone(s) that is regularly producing content for your weekly gatherings. So rather than producing brand new material for your website, adapt the material you’re already creating.

Continue reading “NOBODY LIKES STALE BREAD”

MINIMAL IS BETTER THAN MAYHEM

MINIMAL > MAYHEM

This is part 6 of a 10-part blog series on HOW TO GET YOUR MINISTRY ONLINE. You can follow the DIGITAL SKATEPARK tag or go back to the intro post for links out to the rest of the series.

< See the previous post in the series

MINIMAL IS BETTER THAN MAYHEM

If you’re not a designer, don’t pretend to be. If you are unable to find a designer in your community – be content with a simple minimalistic website.

WordPress comes with many great and simple free themes as well as a good range of paid themes at affordable prices.

Christians have been known to perpetually commit the most grievous of design sins: using the universally banned typeface Comic Sans. Youth leaders have likewise committed other design faux pas in choosing and using ugly themes for their websites. Go for simple and minimal.

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CREATE AN OFFICIAL “HEADQUARTERS”

pic from http://www.flickr.com/photos/lac-bac/

This is part 5 of a 10-part blog series on HOW TO GET YOUR MINISTRY ONLINE. You can follow the DIGITAL SKATEPARK tag or go back to the intro post for links out to the rest of the series.

< See the previous post in the series

CREATE AN OFFICIAL “HEADQUARTERS”

It is worth having one website that becomes the official headquarters (HQ) for your ministry.

There are two ways that you could do this:

  1. Your own website e.g. www.youthministryname.com
  2. A section on your church website e.g. www.yourchurchname.com/youth

If you choose to house your HQ on your church website, you will need to talk to those responsible for the site about how to gain access so you can keep the content up-to-date.

If you choose to house your HQ on your own unique youth ministry website, you will need to get it made. You can build it, you can get someone in your church to build it for free or you could pay a designer. Companies like Bridge Element (www.bridgeelement.com) create good-looking ministry websites at a very reasonable price. Likewise you can find others via a search engine or asking other ministries who they had make their website.

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SOCIAL MEDIA SOAP OPERA

SOAP OPERA

This is part 4 of a 10-part blog series on HOW TO GET YOUR MINISTRY ONLINE. You can follow the DIGITAL SKATEPARK tag or go back to the intro post for links out to the rest of the series.

< See the previous post in the series

In 2006 MySpace was massive! It was the social network of choice. It died a painful death and was subsequently taken over by Facebook. Close to 1 Billion people in the world actively use Facebook. However, while MySpace try desperately to resurrect their way back into the social network spotlight, some have suggested that Facebook is on the decline. The current teenage generation spend less time on Facebook and more time on mobile apps like Instagram and Snapchat. Add to that people being annoyed by constantly changing policies by Facebook regarding advertising, ownership and privacy.

Continue reading “SOCIAL MEDIA SOAP OPERA”